The 1970s marked a shift in the dynamics of the extraction of resources from the Amazon. During 1970 and late 1980s the government of Brazil, in an effort to fortify the economy offered incentives to cattle ranchers in the Amazon rainforest. Rapidly, the deforestation became visible affecting rubber tappers or seringueiros, who are traditional communities who lived in the forest. Faced with eviction and loss of livelihood, in 1976 the rubber-tappers organized themselves to save the forest and their livelihoods. One of the forms of mobilization by the protesters was the "empate" – a peaceful demonstration in which they protect the trees with their own bodies.